Vice President- Consumer Insights, Marketing Research Executive
This is a modal window.
The media could not be loaded, either because the server or network failed or because the format is not supported.
Select a Video Part to Play
Description:
Carla Borsoi ’92 ’95MBA is the Vice President of Consumer Insights and the interim head of marketing for media-giant AOL. Although she handles the market research "classics" such as focus groups and surveys, she also incorporates today's technologies with web analytics and social media analysis. She recommends the typical social science classes to students (psychology, sociology, etc) as well as analytical classes such as statistics.
Salary & Industry Outlook:
Occupational Outlook Handbook, ONET
Carla Borsoi ’92 ’95MBA is the Vice President of Consumer Insights and the interim head of marketing for media-giant AOL. Although she handles the market research "classics" such as focus groups and surveys, she also incorporates today's technologies with web analytics and social media analysis. She recommends the typical social science classes to students (psychology, sociology, etc) as well as analytical classes such as statistics.
Salary & Industry Outlook:
Occupational Outlook Handbook, ONET
Major:
MBA (Masters), Spanish (Bachelor)
College: Rollins College
City: San Francisco
State: California
College: Rollins College
City: San Francisco
State: California
